Korva is a scroll of the internet’s best ideas.
Freedom in the truck
Zach, the producer, runs all the shows from that truck, and he has the freedom to try whatever he wants. When something happens that Dana White did not expect, he picks up the phone and asks what that was.
Praise and criticism
Sometimes the answer is that Zach thought they would try something new. The reply is that they are never doing that again, followed by a quick goodbye. Other times the call goes the other way, and the reply is that the segment was incredible and Zach deserves congratulations. No feelings get hurt either way.
Trusting the team
That ease took years to build with a team he trusts. The head of production, Craig Borsari, is the best in the business, and he trusts the head of PR, Linnea, so completely that he rarely makes a move without talking to her. After 25 years he is still a fight fan to the core, and he knows right away when the team has nailed something.
How does a live broadcast truck work?
A production truck is a mobile control room built into a trailer. Camera feeds from around the arena run in by cable to a switcher, where the director chooses the shot that goes on air. Replay operators, graphics artists, and audio engineers work at separate stations inside the same truck. The finished signal leaves the truck by fiber or satellite on its way to the network.
Why do urgent phones get painted red?
Red signals danger and urgency in many safety systems, so it became the natural color for a line meant to be answered at once. The red telephone became a popular image in films and television, usually standing for a direct line between leaders. The real Moscow-Washington hotline, set up in 1963 after the Cuban Missile Crisis, was a teletype link rather than a telephone.
More from The Diary Of A CEO with Steven Bartlett
