Korva is a scroll of the internet’s best ideas.

Because the field moves so fast, the team looks for people who quickly learn how AI works, how to use it in the design process, and how to build tools that let more people use it. Prototyping stands out in candidates, since it has become more accessible. A point of view on where these tools are heading, and strategic thinking, count as well.

The team is built to be well-rounded: a handful of generalists who can do everything, incredible visual designers, a brand team that shapes how the brand shows up in and out of the product, great prototypers, strategic product thinkers, and people obsessed with the cutting edge. No single designer checks every one of those boxes, since people are drawn to certain things.

Why does curiosity matter in fast-moving fields?

Economist George Loewenstein proposed in 1994 that curiosity arises from a gap between what a person knows and what they want to know. When a field changes quickly, such gaps appear constantly. People who feel pulled to close them keep learning without being told to. Loewenstein's information-gap theory was published in Psychological Bulletin.

How do teams combine generalists and specialists?

Designers describe people with broad skills and one deep specialty as T-shaped. David Guest used the phrase in a 1991 article, and IDEO chief executive Tim Brown later popularized it. A team of T-shaped people can cover a wide range of work while each member goes deep in one area. The breadth also helps members understand each other's contributions.

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Tech & AIPrototype from anywhere, in the cloudChatGPT Work runs fully in the cloud, so an idea typed in at night can come back as a prototype.
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